How can M&P Publishing position their new wedding magazine to succeed in a competitive market?
The client wanted to produce a wedding magazine with a point of difference. We discussed the effectiveness of design driven layouts featuring quality local photography, and produced a style guide that allowed images the attention they deserved. We considered choice of stock and print finishes, and the impact these would have on the final product - the magazine should be a keepsake.
A publication that is centered on creating value: in the content, design and delivery.